CERNO Market
Know what changed in your market — and why it matters.
Brand and market signals promoted only when they are statistically abnormal, evidence-backed, and provenance-complete. Built for early detection of weak signals, not vanity dashboards.
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What this surface does
Signal detection
Mentions and reviews become signals only after clearing baselines, source diversity, and momentum checks — with false-promotion tracking.
Facet understanding
What the conversation is actually about: a 38-facet taxonomy across product, service, price, trust, and experience dimensions.
Brand & competitor context
Entities resolve to brands, companies, and products so a signal lands on who it belongs to.
Evidence-mandatory outputs
A signal cannot assert factual status without linked representative evidence — enforced by contract, not convention.
Frozen evaluation discipline
Detection quality is measured against pre-registered, hash-frozen protocols and hand-labeled gold data — negative results are kept.
Regional signals
Where change is happening, with confidence tiers that cap themselves rather than fake precision.
Where this actually stands
EVALUATION
Detection and understanding are validated on real Indonesian-language corpora under frozen evaluation protocols (hand-labeled gold data, pre-registered criteria). This is evaluation-stage capability — not yet a live production market feed.
One part of one system.
CERNO surfaces share memory, evidence, confidence, decisions and outcomes. What one learns is available to the others — that shared state is the asset, not any single view.